/* B2B editorial layouts; diagrams describe proposed services, not campaign results. */
.about-channel-methods{margin-top:48px;padding-top:40px;border-top:1px solid #d1dbea;scroll-margin-top:96px}.about-methods-heading{max-width:760px;margin-bottom:40px}.brand-system .about-methods-heading h2{font-size:38px;line-height:1.45;letter-spacing:-.025em;margin:0 0 20px}.brand-system .about-methods-heading>p:last-child{font-size:15px;line-height:1.95;color:#62738c}.about-methods-grid{display:grid;grid-template-columns:1fr 1fr;gap:38px 48px}.about-methods-grid article{display:grid;grid-template-columns:34px 1fr;gap:16px;border-top:1px solid #cbd7e8;padding-top:24px;min-width:0}.about-method-number{font-size:11px;line-height:1.8;color:#234b9f}.brand-system .about-methods-grid .about-method-channel{font-size:13px;font-weight:500;line-height:1.8;color:#234b9f;margin:0 0 14px}.brand-system .about-methods-grid h3{font-size:24px;line-height:1.55;font-weight:600;margin:0 0 17px;letter-spacing:-.02em}.brand-system .about-methods-grid p:not(.about-method-channel){font-size:14px;line-height:1.95;color:#62738c;margin:0 0 15px}.about-methods-support{margin-top:38px;padding:25px 28px;background:linear-gradient(#e0e8f644 1px,transparent 1px),linear-gradient(90deg,#e0e8f644 1px,transparent 1px),#f3f6fc;background-size:28px 28px}.brand-system .about-methods-support p{font-size:13px;line-height:1.9;color:#62738c;margin:0}.brand-system .about-methods-support p+p{margin-top:15px}.about-methods-support b{display:block;font-size:12px;font-weight:600;color:#284c87;margin-bottom:5px}
@media(max-width:760px){.about-channel-methods{margin-top:34px;padding-top:28px}.about-methods-heading{margin-bottom:28px}.brand-system .about-methods-heading h2{font-size:29px}.brand-system .about-methods-heading>p:last-child{font-size:14px}.about-methods-grid{grid-template-columns:1fr;gap:28px}.about-methods-grid article{grid-template-columns:24px 1fr;gap:12px;padding-top:20px}.brand-system .about-methods-grid h3{font-size:21px}.brand-system .about-methods-grid p:not(.about-method-channel){font-size:13px}.about-methods-support{padding:21px 20px;margin-top:30px}}
.trade-secondary{display:flex;align-items:center;gap:28px;margin-top:36px;padding:24px 0;border-top:1px solid #d9e1ee;border-bottom:1px solid #d9e1ee}.trade-secondary>span{font-size:12px;color:#71819a;flex:none}.trade-secondary>div{flex:1;min-width:0}.trade-secondary b{font-size:18px;font-weight:500;color:#263a57}.brand-home .trade-secondary p{font-size:13px;line-height:1.8;color:#64758e;margin:7px 0 0}.trade-secondary>a{flex:none}.trade-automation{display:grid;grid-template-columns:1fr 1.3fr;gap:38px;padding:30px 34px;background:#151d2b;color:#edf3fd;margin-top:24px}.trade-progress{display:inline-flex;align-items:center;gap:8px;font-size:11px;color:#adc6f0;line-height:1.8}.trade-progress:before{content:'';width:6px;height:6px;background:#6597f7;border-radius:50%}.brand-home .trade-automation h3{font-size:23px;line-height:1.55;font-weight:500;margin:12px 0 0}.brand-home .trade-automation p{font-size:14px;line-height:1.95;margin:0;color:#b1bed4}.channel-integration-note{font-size:13px!important;line-height:1.9;color:#62748f;padding:20px 24px;background:#f2f6fc;border-left:2px solid #234b9f;margin-top:22px}
@media(max-width:760px){.trade-secondary{align-items:flex-start;flex-wrap:wrap;gap:12px 18px;margin-top:28px;padding:22px 0}.trade-secondary>div{flex-basis:calc(100% - 90px)}.trade-secondary>a{margin-left:0}.trade-automation{grid-template-columns:1fr;gap:20px;padding:25px 22px}.brand-home .trade-automation h3{font-size:21px}.brand-home .trade-automation p{font-size:13px}.channel-integration-note{padding:18px;font-size:12px!important}}
.trade-page h1{text-wrap:balance}
.experience-metrics dd>span{display:block;color:#7b879b;font-size:11px;margin-bottom:4px}
.experience-metrics dd>strong{font-size:13px;font-weight:500;line-height:1.7;color:#52647f}
.experience-metrics dd em{font-style:normal;color:#245fd9;font-weight:600}
@media(max-width:760px){.experience-metrics dd>strong{font-size:12px}.experience-metrics dd>span{font-size:10px}}
@media(max-width:360px){.experience-metrics dd>strong{font-size:11px}}
.trade-text-link{display:inline-flex;align-items:center;gap:14px;color:#234b9f;font-size:14px;font-weight:500;line-height:1.7;min-height:44px}.trade-text-link svg{width:18px;height:18px;flex:none}.trade-text-link:hover{color:#164cc4}.trade-kicker{font-size:12px;letter-spacing:.04em;color:#60718b;line-height:1.8;margin:0 0 20px}.trade-experience{border-top:1px solid #ced6e2;border-bottom:1px solid #ced6e2;padding:24px 0 26px;margin:0 0 54px}.experience-heading{display:flex;align-items:center;justify-content:space-between;gap:20px;margin-bottom:24px}.experience-heading>span{font-size:11px;letter-spacing:.1em;color:#5e708d}.experience-metrics{display:grid;grid-template-columns:1fr 1.35fr 1.3fr 1fr;gap:28px;margin:0}.experience-metrics>div{padding-right:20px;border-right:1px solid #dedcd3;min-width:0}.experience-metrics>div:last-child{border:0;padding:0}.experience-metrics dt{font-size:43px;font-weight:600;line-height:1.2;letter-spacing:-.045em;white-space:nowrap;color:#222a2f}.experience-metrics dt small{font-size:13px;font-weight:500;letter-spacing:0;margin-left:7px}.experience-metrics dd{font-size:13px;color:#627086;line-height:1.7;margin:17px 0 0}.brand-system main .experience-note{font-size:12px!important;line-height:1.85;margin:23px 0 0;color:#748096;max-width:900px}.trade-channel-grid{display:grid;grid-template-columns:1fr 1fr;gap:64px}.trade-channel{position:relative;border-top:1px solid #c7d2e3;padding:25px 0 0;min-width:0}.trade-channel:after{content:'+';position:absolute;right:0;top:25px;color:#90a7cc;font-size:16px}.brand-system .trade-channel h3{font-size:34px;line-height:1.3;letter-spacing:-.035em;margin:27px 0 20px}.trade-channel h3>span{display:block;font-size:23px;line-height:1.55;margin-top:11px}.trade-channel p{font-size:15px;color:#627086;line-height:1.95;margin:0 0 25px}.trade-chips{display:flex;flex-wrap:wrap;gap:8px;margin-bottom:21px}.trade-chips span{font-size:11px;color:#5c7197;border:1px solid #d7e0ef;padding:5px 10px;background:#f6f8fc}.trade-route{display:flex;align-items:center;justify-content:space-between;gap:18px;padding:29px 34px;margin-top:48px;border:1px solid #d9e3f2;background:linear-gradient(#e2e9f588 1px,transparent 1px),linear-gradient(90deg,#e2e9f588 1px,transparent 1px),#f1f0ea;background-size:32px 32px}.trade-route>div{flex:1;min-width:0}.trade-route span{display:block;font-size:11px;color:#697e9e;margin-bottom:9px}.trade-route b{font-size:16px;font-weight:500}.trade-route i{color:#3c70cf;font-style:normal;margin:0 12px}.trade-home-footer{display:flex;align-items:center;justify-content:space-between;gap:40px;margin-top:22px}.trade-home-footer p{font-size:12px!important;line-height:1.85;color:#73829b;max-width:790px;margin:0}.trade-home-footer>a{flex:none}.trade-home{scroll-margin-top:90px}.trade-quote{display:grid;grid-template-columns:1.45fr 1fr;gap:100px;background:#f1f5fc;border:1px solid #d5e0f1;padding:52px!important;margin-top:24px;margin-bottom:24px}.trade-quote h2{font-size:38px;line-height:1.4;margin:0 0 22px}.trade-quote p{color:#627086;font-size:15px;line-height:1.9;margin:0 0 13px}.trade-quote-action{display:flex;flex-direction:column;justify-content:center;align-items:flex-start;gap:20px;border-left:1px solid #cfdaeb;padding-left:48px}.trade-quote-action>span{font-size:12px;color:#7383a0;letter-spacing:.03em}.trade-quote-action strong{font-size:27px;font-weight:500;line-height:1.4}.trade-note,.brand-system:not(.brand-home) main .trade-note{font-size:12px!important;color:#748096;line-height:1.9;margin-top:25px}.trade-page h1{font-size:clamp(40px,3.8vw,59px);line-height:1.35;letter-spacing:-.04em;margin:0 0 26px}.trade-page h2{font-size:42px;line-height:1.4;letter-spacing:-.035em;margin:0}.trade-service-hero{padding-top:32px;padding-bottom:96px}.trade-service-hero .breadcrumb{margin:0 0 55px}.trade-service-hero .breadcrumb a{font-size:12px;min-height:0;color:#69788e}.trade-service-hero .breadcrumb svg{display:none}.trade-hero-grid{display:grid;grid-template-columns:1.12fr 1fr;gap:76px;align-items:center}.brand-system:not(.brand-home) main .trade-service-lead{font-size:17px;line-height:1.95;color:#607088;margin:0 0 33px;max-width:610px}.trade-hero-grid .hero-actions{gap:26px}.trade-plan-visual{padding:32px 30px;background:linear-gradient(#6a94d00c 1px,transparent 1px),linear-gradient(90deg,#6a94d00c 1px,transparent 1px),#141b28;background-size:30px 30px;color:#e5edfa;border:1px solid #243653;position:relative}.trade-plan-visual:before,.trade-plan-visual:after{content:'+';position:absolute;font-size:20px;color:#79a3eb;right:13px;top:5px}.trade-plan-visual:after{left:13px;top:auto;bottom:5px}.trade-visual-meta{display:block;font-size:10px;letter-spacing:.13em;color:#93a9c9;margin-bottom:27px}.intent-node{padding:18px 22px;border:1px solid #3b4d67;background:#1c2839}.intent-node small{display:block;font-size:10px;color:#95abce;letter-spacing:.04em;margin-bottom:8px}.intent-node b{display:block;font-size:18px;font-weight:500;line-height:1.7}.intent-node>span{display:block;font-size:11px;color:#96a7c1;margin-top:7px}.intent-node.is-emphasis{border-color:#658dcc;background:#253956}.trade-node-connector{text-align:center;color:#769ad4;font-size:20px;line-height:1.5}.brand-system:not(.brand-home) main .trade-plan-visual>p{font-size:12px!important;color:#9babbe;text-align:center;margin:23px 0 0;line-height:1.85}.audience-center{text-align:center;border:1px solid #5874a4;width:180px;height:180px;margin:0 auto 27px;border-radius:50%;display:flex;flex-direction:column;align-items:center;justify-content:center;gap:12px;position:relative}.audience-center:after{content:'';border:1px solid #567cb533;position:absolute;inset:-12px;border-radius:50%}.audience-center span{font-size:10px;color:#92adce}.audience-center b{font-size:28px;font-weight:500;line-height:1.5}.audience-factors{display:grid;grid-template-columns:1fr 1fr;gap:12px}.audience-factors>div{padding:16px;border:1px solid #3d5371;background:#1e2b3f}.audience-factors small{display:block;font-size:10px;color:#8eadde;margin-bottom:7px}.audience-factors b{font-size:14px;font-weight:500}.trade-section{padding-top:96px;padding-bottom:96px;scroll-margin-top:76px}.trade-tint{background:#efeee8}.trade-section-heading{display:flex;justify-content:space-between;align-items:flex-end;gap:55px;margin-bottom:48px}.trade-section-heading>p{max-width:370px;color:#63738d;line-height:1.9;margin:0;font-size:14px!important}.trade-paths{display:grid;grid-template-columns:repeat(3,1fr);gap:35px}.trade-paths.two-paths{grid-template-columns:1fr 1fr;gap:60px}.trade-paths>article{border-top:1px solid #cbd7e8;padding-top:22px}.trade-paths h3{font-size:23px;line-height:1.6;font-weight:500;margin:24px 0 18px}.trade-paths p{color:#64718a;line-height:1.95;margin:0}.trade-paths .trade-kicker{font-size:11px}.trade-role{display:flex;gap:40px;align-items:flex-start;margin-top:45px;padding-top:26px;border-top:1px solid #dedcd3}.trade-role b{font-size:14px;white-space:nowrap;font-weight:500}.trade-role span{font-size:13px;line-height:1.9;color:#63748d;max-width:750px}.trade-ai-grid{display:grid;grid-template-columns:1fr 1fr;gap:40px 56px}.trade-ai-grid article{border-top:1px solid #cbd7e8;padding-top:22px}.trade-ai-grid article>span{font-size:11px;color:#7a93bc}.trade-ai-grid h3{font-size:24px;font-weight:500;line-height:1.5;margin:22px 0}.trade-ai-grid dl{margin:0}.trade-ai-grid dl>div{display:grid;grid-template-columns:74px 1fr;gap:12px;margin:0 0 17px}.trade-ai-grid dt{font-size:12px;color:#234b9f;line-height:1.95}.trade-ai-grid dd{font-size:14px;color:#62738c;line-height:1.95;margin:0}.trade-dark{background:#141b28;color:#edf3fd;position:relative;isolation:isolate}.trade-dark .trade-kicker{color:#9caecb}.trade-dark .trade-section-heading>p{color:#9fadc6}.trade-output-grid{display:grid;grid-template-columns:repeat(3,1fr);gap:38px 48px}.trade-output-grid article{border-top:1px solid #ffffff26;padding-top:22px}.trade-output-grid article>span{font-size:11px;color:#8faada}.trade-output-grid h3{font-size:22px;font-weight:500;margin:25px 0 15px;line-height:1.6}.trade-output-grid p{color:#a5b3c9;line-height:1.95;margin:0;font-size:14px!important}.trade-measures{display:grid;grid-template-columns:repeat(3,1fr);gap:40px}.trade-measures article{border-top:1px solid #cbd7e8;padding-top:22px}.trade-measures article>span{font-size:11px;color:#8099bf}.trade-measures h3{font-size:24px;font-weight:500;margin:25px 0 20px}.trade-measures p{color:#576982;line-height:1.9}.trade-measures small{font-size:12px;line-height:1.95;display:block;color:#7a889f}.trade-related{border-top:1px solid #dce3ef;padding-top:24px;margin-top:38px;display:flex;flex-wrap:wrap;gap:15px 35px}.trade-related p{width:100%;margin:0;color:#697991;font-size:13px!important}.trade-faq-grid{display:grid;grid-template-columns:.85fr 1.15fr;gap:90px}.trade-official{margin-top:45px;border-top:1px solid #d9e2ef;padding-top:23px;display:flex;gap:15px 28px;flex-wrap:wrap;align-items:center;font-size:12px;color:#74849e}.trade-official a{color:#4e729e;min-height:35px;display:inline-flex;align-items:center}.trade-close{background:#eaece7;padding:65px 0}.trade-close>.container{display:flex;align-items:center;justify-content:space-between;gap:40px}.trade-close .button{flex:none}.trade-experience.is-compact{margin-top:54px}.trade-company-note{font-size:13px!important;line-height:1.95;color:#70819b;margin-top:22px}.trade-background{padding:35px 0 0;border-top:1px solid #d3deed;margin-top:45px}.trade-background h3{font-size:23px;font-weight:500;margin:0 0 18px}.trade-background p{line-height:1.95;color:#62738c}.trade-background .trade-text-link{margin-right:28px}
@media(max-width:1200px){.experience-metrics dt{font-size:34px}.experience-metrics dt small{font-size:11px}.experience-metrics{gap:20px}.trade-hero-grid{gap:44px}.trade-quote{gap:50px}.trade-quote-action{padding-left:30px}.trade-channel-grid{gap:40px}}
@media(max-width:950px){.trade-hero-grid{grid-template-columns:1fr;gap:42px}.trade-plan-visual{max-width:620px;width:100%}.trade-page h1{font-size:48px}.trade-section-heading{align-items:flex-start;flex-direction:column;gap:22px}.trade-section-heading>p{max-width:600px}.trade-output-grid{gap:28px}.trade-role{gap:24px}.experience-metrics{grid-template-columns:1fr 1fr;gap:28px}.experience-metrics>div:nth-child(2){border-right:0}.experience-metrics dt{font-size:40px}.trade-quote{gap:38px;padding:36px!important}.trade-quote h2{font-size:32px}.trade-quote-action strong{font-size:23px}}
@media(max-width:760px){.trade-home.brand-section{padding-top:70px;padding-bottom:70px}.trade-experience{padding:20px 0 24px;margin-bottom:35px}.experience-heading{margin-bottom:24px;gap:16px;align-items:flex-start;flex-direction:column}.experience-heading>span{font-size:10px}.experience-metrics{gap:28px 17px}.experience-metrics dt{font-size:31px}.experience-metrics dt small{font-size:10px;margin-left:4px}.experience-metrics>div{padding-right:10px}.experience-metrics dd{font-size:11px;margin-top:12px}.experience-note{margin-top:22px}.trade-channel-grid{grid-template-columns:1fr;gap:38px}.brand-system .trade-channel h3{font-size:30px;margin:21px 0 18px}.trade-channel h3>span{font-size:21px}.trade-channel p{font-size:14px}.trade-chips span{font-size:10px}.trade-route{flex-direction:column;align-items:stretch;padding:23px;margin-top:30px;gap:14px}.trade-route>div{padding:0 0 0 16px;border-left:2px solid #93b2e8}.trade-route i{transform:rotate(90deg);align-self:center;margin:0}.trade-route b{font-size:15px}.trade-home-footer{align-items:flex-start;flex-direction:column;gap:12px}.trade-section{padding-top:65px;padding-bottom:65px}.trade-page h2{font-size:31px}.trade-page h1{font-size:36px;line-height:1.45}.trade-service-hero{padding-top:20px;padding-bottom:60px}.trade-service-hero .breadcrumb{margin-bottom:35px;flex-wrap:wrap;line-height:1.7;gap:9px}.trade-service-lead{font-size:15px!important}.trade-hero-grid .hero-actions{align-items:flex-start;flex-direction:column;gap:8px}.trade-plan-visual{padding:26px 20px}.intent-node{padding:16px}.intent-node b{font-size:16px}.trade-visual-meta{font-size:9px;letter-spacing:.06em}.trade-paths,.trade-paths.two-paths{grid-template-columns:1fr;gap:30px}.trade-paths h3{font-size:21px;margin:17px 0 14px}.trade-role{flex-direction:column;gap:12px;margin-top:30px}.trade-role b{white-space:normal}.trade-role span{font-size:12px}.trade-ai-grid{grid-template-columns:1fr;gap:25px}.trade-ai-grid h3{font-size:22px;margin:18px 0}.trade-ai-grid dl>div{grid-template-columns:66px 1fr;gap:8px}.trade-ai-grid dt{font-size:11px}.trade-ai-grid dd{font-size:13px}.trade-output-grid{grid-template-columns:1fr;gap:24px}.trade-output-grid h3{font-size:21px;margin:17px 0 12px}.trade-measures{grid-template-columns:1fr;gap:28px}.trade-measures h3{font-size:22px;margin:18px 0}.trade-quote{grid-template-columns:1fr;gap:28px;padding:30px 24px!important}.trade-quote-action{padding:26px 0 0;border-left:0;border-top:1px solid #cbd7e8;gap:17px}.trade-quote h2{font-size:30px}.trade-faq-grid{grid-template-columns:1fr;gap:27px}.trade-section-heading{margin-bottom:33px}.trade-related{gap:4px 22px}.trade-text-link{font-size:13px}.trade-close{padding:48px 0}.trade-close>.container{align-items:flex-start;flex-direction:column;gap:27px}.trade-background{margin-top:32px}.trade-experience.is-compact{margin-top:34px}.trade-official{gap:8px 15px}}
@media(max-width:360px){.experience-metrics{gap:24px 12px}.experience-metrics dt{font-size:26px}.experience-metrics dt small{font-size:9px}.experience-metrics dd{font-size:10px}.trade-page h1{font-size:31px}.trade-plan-visual{padding:22px 15px}.intent-node b{font-size:14px}.audience-factors{gap:8px}.audience-factors>div{padding:13px 10px}.audience-factors b{font-size:12px}.trade-quote{padding:25px 20px!important}.trade-route b{font-size:13px}}